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BUSINESS MAN: Vybz Kartel opens skin care range

DANCEHALL STAR Vybz Kartel is reportedly set to launch a new line of 'skin brightening' products in the caribbean this month.

The Naah Let Go hitmaker, who has made no secret of his own personal skin bleaching activities, will also release anti-aging moisturiser, soaps and fragrances for men and women.

The controversial line, which will be called OH, will initially launch in the Caribbean, but the 35-year-old self-proclaimed 'cake soap king,' has plans for worldwide domination.

In a press statement the star said: "It is the fragrance from Vybz Kartel called OH and it's for men and women. Also I have astringents and skin lighteners/toners for the ladies as well. It's a whole line of skin care products from the Worl' Boss."

According to the Tribune Kartel also hopes to open an exclusive store called Romping shop after his hit record of the same name, in time for the release of the beauty products.

"The store opening will coincide with the release of the products in September. As far as plans for the products go, I wanna see them in Macy's and all other fine retailers worldwide," he said.

He added: "Romping Shop will be the distributor of the product, so the product can be bought by retailers and sold anywhere they choose to sell them."