Custom Search 1

Model Joan Smalls lands lipstick range with Estée Lauder

LIPSTICK RANGE: Joan Smalls

PUERTO RICAN supermodel Joan Smalls is teaming up with cosmetics giant Estée Lauder to create her own lipstick collection.

Smalls’ daring purple lip at last year’s Met Gala sparked a social media frenzy that inspired ladies across the globe to take to Instagram with selfies showing off their violet pouts.

“I was like, ‘This is so cool. People are really reacting to it in a very positive way,’” she told Vogue.

The overwhelming reception of her bold lip planted an idea in the Puerto Rican model’s mind to pursue a lipstick partnership in the future.

Smalls has since inked a deal with Estée Lauder for a matte lipstick collection.

“I’m very hands-on when I’m involved with something,” she said of the collaboration.


ULTRA VIOLET: Make-up lovers fell head of heels for Smalls' Met Gala 2014 purple lipstick

The line, which features 12 vibrant shades, includes Neon Azalea (pink), Commanding (black cherry), as well as two shades of purple: Extrovert and Shameless Violet, which resembles the shade she wore to the 2014 Met Gala.

For those who feel limited when it comes to lipstick shades, the 27-year-old encouraged them to have more "fun".

She said: “You shouldn’t have certain rules or restrictions. It’s like painting: You have to have fun

Subscribe to The Voice database!

We'd like to keep in touch with you regarding our daily newsletter, Voice competitions, promotions and marketing material and to further increase our reach with The Voice readers.

If interested, please click the below button to complete the subscription form.

We will never sell your data and will keep it safe and secure.

For further details visit our privacy policy.

You have the right to withdraw at any time, by clicking 'Unsubscribe'.